Home Schools Ohio University-Chillicothe Campus Marketing
Business · Marketing Rank #12 of 502

Marketingat Ohio University-Chillicothe Campus

Graduates earn $55,022/yr in their first year — about 21.0% above the national Marketing average. Base-case 10-year earnings $616K; scenarios range from $550K to $633K depending on AI disruption.

Chillicothe, OH Public Bachelor's Degree
DegreeOutlook Score
72 STRONG
73
Optimistic
66
Pessimistic
Earnings
$55,022
1-year post-graduation
ROI
28.5x
Earnings : in-state tuition
10-yr Base
$616K
Cumulative base-case earnings
AI Risk
Very High
57% task exposure
Program Analysis

What this degree looks like at Ohio University-Chillicothe Campus

At $55,022 per year, Marketing graduates from Ohio University-Chillicothe Campus earn slightly above the $45,450 national median. The premium is real but not dramatic.

Every dollar of in-state tuition returns an estimated 24.9x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 13% gap from the optimistic case.

The median debt load of $23,416 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.

At #12 of 502 nationally, this is a top-5% Marketing program. Financial outcomes consistently outperform the vast majority of peers.

Earnings grow from $55,022 to $72,872 over five years — a 32% increase that's moderate and in line with typical career progression.

AI Outlook Integration

Three scenarios, ten years out

Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.

Pessimistic
Mass Automation
$550K
10-year cumulative earnings
Scenario Score66/100
Earnings Multiple22.2x
Base Case
Moderate Integration
$616K
10-year cumulative earnings
Scenario Score72/100
Earnings Multiple24.9x
Optimistic
AI Augmentation
$633K
10-year cumulative earnings
Scenario Score73/100
Earnings Multiple25.6x
Earnings Trajectory

10 year projection

Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Ohio University-Chillicothe Campus's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.

Career Paths

Where Marketing graduates typically work

Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.

1
Marketing managers
+6.6% 10-yr growth · 34,300 openings/yr
$161,030/yr
High
2
Sales managers
+4.7% 10-yr growth · 49,000 openings/yr
$138,060/yr
Moderate
3
Advertising and promotions managers
-2.2% 10-yr growth · 2,100 openings/yr
$126,960/yr
Moderate
4
Fundraising managers
+4.2% 10-yr growth · 3,600 openings/yr
$123,480/yr
High
5
Web and digital interface designers
+7.0% 10-yr growth · 9,100 openings/yr
$98,090/yr
High
6
Business teachers, postsecondary
+5.7% 10-yr growth · 8,100 openings/yr
$97,270/yr
Moderate
Source: BLS Occupational Employment & Wage Statistics, May 2024. AI exposure from OpenAI GPTs-are-GPTs and Felten AIOE research.
Compare & Explore

Peer schools offering Marketing

How Ohio University-Chillicothe Campus stacks up against other schools offering this major.

Highest earnings
University of Pennsylvania
PA · Private nonprofit
67
DW Score
$83K
1-yr earn
3.7x
ROI
Georgetown University
DC · Private nonprofit
64
DW Score
$75K
1-yr earn
3.1x
ROI
Bucknell University
PA · Private nonprofit
62
DW Score
$71K
1-yr earn
2.8x
ROI
Washington University in St Louis
MO · Private nonprofit
51
DW Score
$71K
1-yr earn
1.8x
ROI
Villanova University
PA · Private nonprofit
62
DW Score
$70K
1-yr earn
2.9x
ROI
Also at Ohio University-Chillicothe Campus

Other top programs at Ohio University-Chillicothe Campus

Other highest-scoring programs offered at Ohio University-Chillicothe Campus, ranked by DegreeOutlook Score.

Consider the trade route

Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.

Compare Marketing trade programs on TradeSchoolOutlook →
FAQ

Frequently asked about Marketing at Ohio University-Chillicothe Campus

What is the DegreeOutlook Score for Marketing at Ohio University-Chillicothe Campus?

This program scores 72/100 — placing it among the stronger programs for Marketing nationally. The score reflects above-average earnings, manageable AI risk, and solid financial return.

Will AI replace Marketing careers?

With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $549,714 in decade earnings vs $632,666 in the optimistic case — a meaningful gap.

What makes Ohio University-Chillicothe Campus's Marketing program stand out?

Ranked #12 of 502 programs nationally, Ohio University-Chillicothe Campus lands in the top 5%. The ranking reflects a combination of graduate earnings, return on investment, and job market alignment.