Home Schools Northern Kentucky University Public Relations & Advertising
Communications · Public Relations & Advertising Rank #53 of 183

Public Relations & Advertisingat Northern Kentucky University

Graduates earn $41,842/yr in their first year — about 6.0% above the national Public Relations & Advertising average. Base-case 10-year earnings $520K; scenarios range from $486K to $524K depending on AI disruption.

Highland Heights, KY Public Bachelor's Degree
DegreeOutlook Score
53 AVERAGE
54
Optimistic
52
Pessimistic
Earnings
$41,842
1-year post-graduation
ROI
11.0x
Earnings : in-state tuition
10-yr Base
$520K
Cumulative base-case earnings
AI Risk
High
53% task exposure
Program Analysis

What this degree looks like at Northern Kentucky University

Northern Kentucky University's Public Relations & Advertising graduates start at $41,842/yr — above the $39,349 national average, though not by a wide margin.

The 11.9x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.

AI risk is moderate — 51% task exposure — and the 7% scenario spread suggests disruption would dent but not destroy the earnings outlook.

The $24,225 debt-to-$41,842 income ratio translates to about 7 months of earnings. Standard loan terms should handle this comfortably.

Ranked #53 out of 183 programs, Northern Kentucky University's Public Relations & Advertising offering sits in the upper half but doesn't break into the top tier.

The five-year earnings trajectory from $41,842 to $52,164 shows 25% growth, reflecting steady but unremarkable salary progression.

AI Outlook Integration

Three scenarios, ten years out

Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.

Pessimistic
Mass Automation
$486K
10-year cumulative earnings
Scenario Score52/100
Earnings Multiple11.1x
Base Case
Moderate Integration
$520K
10-year cumulative earnings
Scenario Score53/100
Earnings Multiple11.9x
Optimistic
AI Augmentation
$524K
10-year cumulative earnings
Scenario Score54/100
Earnings Multiple12.0x
Earnings Trajectory

10 year projection

Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Northern Kentucky University's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.

Career Paths

Where Public Relations & Advertising graduates typically work

Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.

1
Human resources managers
+5.0% 10-yr growth · 17,900 openings/yr
$140,030/yr
Moderate
2
Public relations managers
+5.0% 10-yr growth · 6,600 openings/yr
$138,520/yr
High
3
Training and development managers
+5.8% 10-yr growth · 3,800 openings/yr
$127,090/yr
High
4
Advertising and promotions managers
-2.2% 10-yr growth · 2,100 openings/yr
$126,960/yr
Moderate
5
Fundraising managers
+4.2% 10-yr growth · 3,600 openings/yr
$123,480/yr
High
6
Agents and business managers of artists, performers, and athletes
+8.7% 10-yr growth · 2,200 openings/yr
$96,310/yr
High
Source: BLS Occupational Employment & Wage Statistics, May 2024. AI exposure from OpenAI GPTs-are-GPTs and Felten AIOE research.
Compare & Explore

Peer schools offering Public Relations & Advertising

How Northern Kentucky University stacks up against other schools offering this major.

Highest earnings
Syracuse University
NY · Private nonprofit
56
DW Score
$55K
1-yr earn
2.3x
ROI
Southern Methodist University
TX · Private nonprofit
52
DW Score
$52K
1-yr earn
2.0x
ROI
Brigham Young University
UT · Private nonprofit
71
DW Score
$51K
1-yr earn
26.4x
ROI
Top score
Miami University-Hamilton
OH · Public
72
DW Score
$51K
1-yr earn
26.2x
ROI
Miami University-Middletown
OH · Public
72
DW Score
$51K
1-yr earn
26.2x
ROI
Also at Northern Kentucky University

Other top programs at Northern Kentucky University

Other highest-scoring programs offered at Northern Kentucky University, ranked by DegreeOutlook Score.

Consider the trade route

Not sure a 4-year degree is the right path? Trade programs in Public Relations & Advertising offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.

Compare Public Relations & Advertising trade programs on TradeSchoolOutlook →
FAQ

Frequently asked about Public Relations & Advertising at Northern Kentucky University

How does Northern Kentucky University's Public Relations & Advertising program score?

This program scores 53/100, reflecting respectable but not exceptional financial outcomes for Public Relations & Advertising graduates.

How vulnerable is Public Relations & Advertising to AI automation?

AI won't 'replace' Public Relations & Advertising careers outright, but it is likely to reduce the number of job openings. We model 51% task exposure, which compresses field employment probability in our scenarios.