Marketingat Kent State University at Kent
Graduates earn $44,567/yr in their first year — about 2.0% below the national Marketing average. Base-case 10-year earnings $587K; scenarios range from $529K to $600K depending on AI disruption.
What this degree looks like at Kent State
Kent State University at Kent's Marketing program produces graduates earning $44,567/yr — within striking distance of the $45,450 national average for this field.
The 11.4x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.
AI risk is moderate — 54% task exposure — and the 12% scenario spread suggests disruption would dent but not destroy the earnings outlook.
The $24,178 debt-to-$44,567 income ratio translates to about 7 months of earnings. Standard loan terms should handle this comfortably.
Ranked #175 out of 502 programs, Kent State University at Kent's Marketing offering sits in the upper half but doesn't break into the top tier.
The five-year earnings trajectory from $44,567 to $64,923 shows 46% growth, reflecting steady but unremarkable salary progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Kent State's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How Kent State stacks up against other schools offering this major.
Other top programs at Kent State
Other highest-scoring programs offered at Kent State, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at Kent State
How does Kent State University at Kent's Marketing program score?
This program scores 60/100, reflecting respectable but not exceptional financial outcomes for Marketing graduates.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.