Marketing at Jacksonville State University
Jacksonville, AL · Public · Bachelor's Degree
DegreeOutlook Score (Base Case) — assumes in-state tuition
46
Optimistic
45
Base Case
40
Pessimistic
Earnings
$38,458/yr (-15% vs median)
AI Risk
Very High (54% exposed)
Job Market
Very Large (204,300 openings/yr)
ROI
9.5x earnings multiple (5.2x out-of-state)
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $467K | $470K | $446K |
| Earnings Multiple (In-State) | 9.4x | 9.5x | 9.0x |
| Earnings Multiple (Out-of-State) | 5.1x | 5.2x | 4.9x |
| Probability of Field Employment | 50% | 44% | 32% |
| DegreeOutlook Score | 46 | 45 | 40 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition, In-State (Sticker)
$49,704
Out-of-state: $90,864 (5.2x ROI)
Median Debt at Graduation
$18,301
5.7 months of Year 1 earnings
Reported Earnings (4 Year)
$40,002
4% growth from Year 1
About Jacksonville State University
With 76% of applicants admitted, Jacksonville State University prioritizes broad access, enrolling 7,030 students in Jacksonville, AL. 43% of students receive Pell Grants, indicating strong socioeconomic diversity.
See all programs and financial aid at Jacksonville State University →Top Career Paths
Marketing managers
$161,030/yr
Sales managers
$138,060/yr
Advertising and promotions managers
$126,960/yr
Compare & Explore
Marketing at Other Schools
Other Majors at Jacksonville State University
Explore the Trade Alternative
Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.
Frequently Asked Questions
What does a 45/100 DegreeOutlook Score mean for Marketing at Jacksonville State University?
At 45/100, the financial outlook is modest. Higher-scoring Marketing programs exist, though non-financial factors may justify this choice.
Should I worry about AI if I study Marketing at Jacksonville State University?
The 54% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is Jacksonville State University a good choice for Marketing despite lower starting pay?
Starting salary is one data point. If Jacksonville State University's tuition is significantly below average, the ROI calculation can still work — lower earnings paired with lower costs can be a reasonable trade.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →