Marketing at Iona University
New Rochelle, NY · Private nonprofit · Bachelor's Degree
DegreeOutlook Score (Base Case)
44
Optimistic
43
Base Case
38
Pessimistic
Earnings
$39,595/yr (-13% vs median)
AI Risk
Very High (54% exposed)
Job Market
Very Large (204,300 openings/yr)
ROI
3.2x earnings multiple
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $603K | $590K | $531K |
| Earnings Multiple | 3.3x | 3.2x | 2.9x |
| Probability of Field Employment | 50% | 44% | 32% |
| DegreeOutlook Score | 44 | 43 | 38 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition (Sticker)
$183,520
Median Debt at Graduation
$23,125
7.0 months of Year 1 earnings
Reported Earnings (5 Year)
$63,396
60% growth from Year 1
About Iona University
Iona University has a 91% acceptance rate, making it broadly accessible, a compact campus enrolling 2,731 students in New Rochelle, NY. After financial aid, the average student pays $111,804 over four years — 39% below sticker price.
See all programs and financial aid at Iona University →Top Career Paths
Marketing managers
$161,030/yr
Sales managers
$138,060/yr
Advertising and promotions managers
$126,960/yr
Compare & Explore
Marketing at Other Schools
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Consider the Trade Route?
Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.
Frequently Asked Questions
What is the DegreeOutlook Score for Marketing at Iona University?
A score of 43/100 indicates below-average financial outcomes for Marketing. Earnings, ROI, or AI risk factors are pulling the score down.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $531,127 in decade earnings vs $603,025 in the optimistic case — a meaningful gap.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →