Marketingat Grand View University
Graduates earn $45,057/yr in their first year — about 1.0% below the national Marketing average. Base-case 10-year earnings $546K; scenarios range from $500K to $554K depending on AI disruption.
What this degree looks like at Grand View University
First-year earnings of $45,057 track close to the $45,450 national median for Marketing programs. This is a middle-of-the-road outcome on salary alone.
The 4.1x return on tuition is positive but not overwhelming. Financial outcomes depend on keeping costs close to in-state rates.
AI risk is moderate — 54% task exposure — and the 10% scenario spread suggests disruption would dent but not destroy the earnings outlook.
At $22,019 in median debt against $45,057 in first-year earnings, graduates can expect to clear their loan balance in under six months of full earnings.
At #371 out of 502 programs, Grand View University's financial outcomes for Marketing trail the majority of peers. The value case depends on other factors.
The five-year earnings trajectory from $45,057 to $58,421 shows 30% growth, reflecting steady but unremarkable salary progression.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Grand View University's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How Grand View University stacks up against other schools offering this major.
Other top programs at Grand View University
Other highest-scoring programs offered at Grand View University, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at Grand View University
How does Grand View University's Marketing program score?
This program scores 48/100 — on the lower end for Marketing. Prospective students should carefully weigh costs against likely earnings.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.