Marketing at Georgia State University
Atlanta, GA · Public · Bachelor's Degree
DegreeOutlook Score (Base Case) — assumes in-state tuition
63
Optimistic
62
Base Case
57
Pessimistic
Earnings
$40,414/yr (-11% vs median)
AI Risk
Very High (54% exposed)
Job Market
Very Large (204,300 openings/yr)
ROI
17.8x earnings multiple (6.4x out-of-state)
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $620K | $604K | $542K |
| Earnings Multiple (In-State) | 18.3x | 17.8x | 16.0x |
| Earnings Multiple (Out-of-State) | 6.5x | 6.4x | 5.7x |
| Probability of Field Employment | 50% | 44% | 32% |
| DegreeOutlook Score | 63 | 62 | 57 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition, In-State (Sticker)
$33,912
Out-of-state: $94,836 (6.4x ROI)
Median Debt at Graduation
$22,125
6.6 months of Year 1 earnings
Reported Earnings (5 Year)
$65,896
63% growth from Year 1
About Georgia State University
Georgia State University accepts 62% of applicants, balancing access with selectivity, with 27,109 students enrolled in Atlanta, GA. With 50% of students on Pell Grants, the campus draws from a broad economic spectrum.
See all programs and financial aid at Georgia State University →Top Career Paths
Marketing managers
$161,030/yr
Sales managers
$138,060/yr
Advertising and promotions managers
$126,960/yr
Compare & Explore
Marketing at Other Schools
Other Majors at Georgia State University
Is a Trade Program a Better Fit?
For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.
Frequently Asked Questions
What does a 62/100 DegreeOutlook Score mean for Marketing at Georgia State University?
At 62/100, Georgia State University's Marketing program delivers middling returns. School cost and personal fit become important decision factors.
Should I worry about AI if I study Marketing at Georgia State University?
The 54% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →