Public Relations & Advertising at Franklin College
Franklin, IN · Private nonprofit · Bachelor's Degree · Public Relations, Advertising, and Applied Communication
DegreeOutlook Score (Base Case)
37
Optimistic
37
Base Case
39
Pessimistic
Earnings
$36,964/yr (-6% vs median)
AI Risk
High (51% exposed)
Job Market
Very Large (161,400 openings/yr)
ROI
3.0x earnings multiple
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $450K | $455K | $438K |
| Earnings Multiple | 3.0x | 3.0x | 2.9x |
| Probability of Field Employment | 62% | 55% | 40% |
| DegreeOutlook Score | 37 | 37 | 39 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition (Sticker)
$149,400
Median Debt at Graduation
$27,000
8.8 months of Year 1 earnings
About Franklin College
Franklin College accepts 71% of applicants — an open-access institution by design, with a smaller student body of 872 in Franklin, IN. The average net cost of $91,048 over four years represents a 39% discount from published tuition.
See all programs and financial aid at Franklin College →Top Career Paths
Human resources managers
$140,030/yr
Public relations managers
$138,520/yr
Training and development managers
$127,090/yr
Compare & Explore
Public Relations & Advertising at Other Schools
Other Majors at Franklin College
Consider the Trade Route?
Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.
Frequently Asked Questions
How does Franklin College's Public Relations & Advertising program score?
This program scores 37/100 — on the lower end for Public Relations & Advertising. Prospective students should carefully weigh costs against likely earnings.
How vulnerable is Public Relations & Advertising to AI automation?
AI won't 'replace' Public Relations & Advertising careers outright, but it is likely to reduce the number of job openings. We model 51% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →