Public Relations & Advertising at Eastern Kentucky University
Richmond, KY · Public · Bachelor's Degree · Public Relations, Advertising, and Applied Communication
DegreeOutlook Score (Base Case) — assumes in-state tuition
44
Optimistic
43
Base Case
46
Pessimistic
Earnings
$34,920/yr (-11% vs median)
AI Risk
High (51% exposed)
Job Market
Very Large (161,400 openings/yr)
ROI
12.3x earnings multiple (6.0x out-of-state)
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $500K | $499K | $470K |
| Earnings Multiple (In-State) | 12.3x | 12.3x | 11.6x |
| Earnings Multiple (Out-of-State) | 6.0x | 6.0x | 5.6x |
| Probability of Field Employment | 62% | 55% | 40% |
| DegreeOutlook Score | 44 | 43 | 46 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition, In-State (Sticker)
$40,520
Out-of-state: $83,280 (6.0x ROI)
Median Debt at Graduation
$25,000
8.6 months of Year 1 earnings
Reported Earnings (5 Year)
$47,383
36% growth from Year 1
About Eastern Kentucky University
A 78% acceptance rate means Eastern Kentucky University is accessible to most applicants, serving 11,674 students in Richmond, KY.
See all programs and financial aid at Eastern Kentucky University →Top Career Paths
Human resources managers
$140,030/yr
Public relations managers
$138,520/yr
Training and development managers
$127,090/yr
Compare & Explore
Public Relations & Advertising at Other Schools
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Is a Trade Program a Better Fit?
For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.
Frequently Asked Questions
What does a 43/100 DegreeOutlook Score mean for Public Relations & Advertising at Eastern Kentucky University?
At 43/100, the financial outlook is modest. Higher-scoring Public Relations & Advertising programs exist, though non-financial factors may justify this choice.
Should I worry about AI if I study Public Relations & Advertising at Eastern Kentucky University?
The 51% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →