Marketing at California State University-San Bernardino
San Bernardino, CA · Public · Bachelor's Degree
DegreeOutlook Score (Base Case) — assumes in-state tuition
54
Optimistic
53
Base Case
49
Pessimistic
Earnings
$34,293/yr (-25% vs median)
AI Risk
Very High (54% exposed)
Job Market
Very Large (204,300 openings/yr)
ROI
18.0x earnings multiple (7.0x out-of-state)
How AI Changes the Outlook
Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.
| Optimistic No Disruption |
Base Case Gradual AI |
Pessimistic Aggressive AI |
|
|---|---|---|---|
| 10-Year Earnings | $559K | $551K | $504K |
| Earnings Multiple (In-State) | 18.2x | 18.0x | 16.4x |
| Earnings Multiple (Out-of-State) | 7.2x | 7.0x | 6.4x |
| Probability of Field Employment | 50% | 44% | 32% |
| DegreeOutlook Score | 54 | 53 | 49 |
10-Year Earnings Projection
*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.
4-Year Tuition, In-State (Sticker)
$30,700
Out-of-state: $78,220 (7.0x ROI)
Median Debt at Graduation
$12,671
4.4 months of Year 1 earnings
Reported Earnings (5 Year)
$55,467
62% growth from Year 1
About California State University-San Bernardino
California State University-San Bernardino has a 98% acceptance rate, making it broadly accessible, serving 15,771 students in San Bernardino, CA. Pell Grant recipients make up 57% of the student body — a marker of economic diversity.
See all programs and financial aid at California State University-San Bernardino →Top Career Paths
Marketing managers
$161,030/yr
Sales managers
$138,060/yr
Advertising and promotions managers
$126,960/yr
Compare & Explore
Marketing at Other Schools
Other Majors at California State University-San Bernardino
Is a Trade Program a Better Fit?
For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.
Frequently Asked Questions
How does California State University-San Bernardino's Marketing program score?
A score of 53/100 reflects decent absolute metrics, but California State University-San Bernardino trails the majority of Marketing programs on relative rankings. Context matters more than the raw number.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.
Why are Marketing earnings lower at California State University-San Bernardino?
Lower starting pay at California State University-San Bernardino may reflect local labor market conditions rather than program quality. Many graduates see convergence with national averages within 3-5 years.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research.
See full methodology →