Marketingat Brigham Young University-Idaho
Graduates earn $49,026/yr in their first year — about 8.0% above the national Marketing average. Base-case 10-year earnings $523K; scenarios range from $484K to $528K depending on AI disruption.
What this degree looks like at Brigham Young University-Idaho
At $49,026 per year, Marketing graduates from Brigham Young University-Idaho earn slightly above the $45,450 national median. The premium is real but not dramatic.
Every dollar of in-state tuition returns an estimated 28.1x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.
Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 8% gap from the optimistic case.
The median debt load of $8,633 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.
At #139 of 502 Marketing programs, Brigham Young University-Idaho scores above the median — competitive but not a standout.
Three scenarios, ten years out
Each scenario is a different assumption about how AI reshapes the career paths this major feeds into. Earnings projections stack the full 10-year cumulative trajectory; scores use the same 0–100 metric as the hero, recomputed under that scenario's assumptions.
10 year projection
Year-by-year earnings under each scenario. Base case reflects BLS growth patterns applied to Brigham Young University-Idaho's starting earnings; optimistic and pessimistic adjust for AI's effect on each career path this major feeds into.
Common career destinations for this program's graduates, weighted by the school's specific occupation mix. Salary is BLS national median; AI risk is per-role task-exposure research.
Peer schools offering Marketing
How Brigham Young University-Idaho stacks up against other schools offering this major.
Other top programs at Brigham Young University-Idaho
Other highest-scoring programs offered at Brigham Young University-Idaho, ranked by DegreeOutlook Score.
Consider the trade route
Not sure a 4-year degree is the right path? Trade programs in Marketing offer shorter timelines, lower debt, and strong AI resilience for hands-on careers.
Compare Marketing trade programs on TradeSchoolOutlook →Frequently asked about Marketing at Brigham Young University-Idaho
What is the DegreeOutlook Score for Marketing at Brigham Young University-Idaho?
A score of 62/100 puts this program in competitive territory — solid outcomes, though not at the top of the Marketing field.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $483,879 in decade earnings vs $527,679 in the optimistic case — a meaningful gap.